Craigslist might not be your first choice when it comes to posting a job posting, but it’s worth considering this venerable site – it’s still a popular option despite the growth of dedicated job boards.
This site is particularly known for hosting listings of blue collar, temporary and casual jobs, so this is an ideal route if you need to hire workers in the hospitality, retail or construction.
There are many benefits to posting your vacancies on this busy and fast-growing site, but there are also some serious pitfalls. So we’ve explained how to post a job posting and highlighted the main pros and cons.
If you want more help with recruiting, consider our article on best free job sites, the ten best ways to recruit talent for your business, or our verdict on 2021 best job sites.
How to publish your job offer
It’s easy to get started – create an account and verify your email address, and you’re good to go. Head to the Create Post button at the top left of the site and you will need to choose a location for your job posting. Be as specific as possible as this will give you the best chance of attracting relevant candidates.
You can specify whether you are hiring for a conventional job or a short-term position, then you must choose the category of the job – from accounting and administration to security, science and web design. There are over 30 options, so you are spoiled for choice.
Once done, it’s time to create the ad. It’s simple: insert the title, pre-written job description and postal code, specify if this is a full or part-time position or a contract position, and insert the remuneration and the Company Name.
The job creation form allows for minor customization. Recruiters can choose direct contact or whether they want to use Craigslist’s more secure mail relay system, and the ad can indicate whether remote working is an option or whether relocation assistance is available.
At this point, you can use a map to highlight the precise location of the job. You can also add up to 24 post-relevant images, which can be the company logo, workplace, or additional information about your company, benefits, and culture.
Then you will see a draft of your ad next to the price you will need to pay. A job posting on Craigslist currently costs between $ 10 and $ 75 depending on location, with the San Francisco Bay Area being the only area that currently costs this hefty price – New York is $ 45, for example. Concert and short-term jobs cost between $ 3 and $ 10 per ad.
Craigslist is a fast growing site and job postings expire after thirty days. So there are a few key tips to make sure that as many people as possible see the vacancy.
To get started, make sure you have a catchy headline – including pay and perks, if possible, use emojis, and mention any other highlights. Also make sure you have great images on the job listing. Make sure that as much information as possible is included in the job description – list the benefits and information about your company’s culture, values ââand mission, as well as the skills and responsibilities of the job.
Think about what time you are posting. Data has shown that Craigslist job searches increase in popularity from early in the morning to a peak in the late morning, and you’ll be luckier if you post on Mondays, Tuesdays, and Wednesdays.
Keep in mind that there is no free posting option on Craigslist in the US, but you can post jobs for free in the UK.
Consider a paid publishing account if you want to get more for your money in the United States. With this account, you get more tools to manage posts, the ability to have multiple authorized users on the same account, and the ability to prepay for blocks of posts. This is useful for businesses that want to use Craigslist in large quantities, and your business will only be eligible for this account if it has already spent $ 2,000 on the site within the previous three months.
The benefits of Craigslist
There are many good reasons to post your job posting on Craigslist. It is very easy to list jobs at specific locations on this site, so you can be specific about the locations when hiring. It’s also simple to post to Craigslist – the whole process is straightforward, and you can include as much text as you want with lots of images in the job posting.
One of the most important advantages of Craigslist is its price. It’s cheap to post jobs here, especially if you’re not hiring in one of the larger metropolitan areas that has a higher cost.
It’s certainly true that you can post free ads on some big job boards, but those free tiers often have limited functionality and reduced access to applicants, so you end up paying extra anyway. Craigslist, on the other hand, is affordable and ahead of the costs.
Craigslist does have its problems, however. It’s a fast paced site, and you can’t pay to boost your posts, so vacancies can quickly disappear under other posts, especially in busier cities. It can be difficult to make your ad stand out when you can only use text and a limited number of images.
While posting to Craigslist is easy, you don’t get a huge amount of personalization here – other sites offer more tools for personalizing your ads. You also don’t have any other options beyond lists – there are plenty of other job sites that offer social networking features, quizzes, and articles as well as detailed company and salary information, but Craigslist has none.
Craigslist has limited integration with ATS and HR products due to its similar nature, and it can be difficult to keep track of your ad and its candidates – everything goes in your inbox or ATX inbox, and it could easily get overwhelming.
Nonetheless, there is a lot to like about Craigslist. Its speed, ease of display, and affordability make it ideal for jobs in retail, hospitality and other blue-collar industries, and it is also suitable for short-term contracts and positions in the industry. economy of concerts.
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